How I Scare My Clients
Start Using Video! Did that statement give you a feeling of cold dread? When I talk to clients about...
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Just One Thing…
People think that marketing is about being super creative and brainstorming all the great ideas - and it certainly is...
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Your Marketing Plan is Like a Cake
A few weeks ago I was asked in a meeting ... How often should I be changing my marketing...
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Competition
Worried about what the competition is up to? Listen ... we all like to keep a little eye on what...
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What’s Your Brand?
What's your brand? One of the things I find very inspiring is helping businesses to really define their brand and...
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Being in the Community
Being in Your Community No business exists in isolation, and whether your community is local and in person, or a...
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Keeping it Simple
Keeping it Simple Anyone think life seems nice and simple these days? Hats off to you if you do -...
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Being Yourself
Being yourself A lot of marketing types talk about "brand values." Looking at it one way, that's a fancy way...
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Getting Creative
How do you get yourself into creative mode? When I work with business owners sometimes one of the real challenges...
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Getting Started
Now that January is in full swing I hope things are going well for you and your business. Over...
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Change is in the Air
They always said that the one constant in life is change, but is really does seem as though that has...
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Recharge and Reset
I've been reflecting that the usual 'recharge and reset" possibilities have been very different for us this year. Small...
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You Do You, Boo!
A conversation I have been having recently with small businesses, is how to demonstrate a genuine and authentic business identity and values,...
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Are You Getting Out There?
I am still feeling the glow after a great hybrid workshop on "Social Media for the Anti-Social" last week. That's...
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Who are You?
Can you define exactly what you stand for? One thing that I talk to clients about often is defining...
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Time for Creativity
Time for Creativity This year has been speeding by with various projects that all require some sort of creativity. I...
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Local action, giant impact
Time to act local What if we all decided to do our holiday shopping within 5 miles of our homes?...
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Do you have a system?
Making marketing easier using systems What's your system? I'll be honest - today is the first day in at least a week...
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Navigating the Next Months
Navigating the next months How are you setting your compass? A couple of weeks ago I talked about having 3...
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