Time to act local What if we all decided to do our holiday shopping within 5 miles of our homes? It’s a curse of the world I work in that we start to think about holiday shopping campaigns and activities waaaay earlier than a lot of people think is healthy. When there are promotions to…
Staring down the end of 2020 Less than 100 days to go… It seems to be true that 2020 is a year that most of us can’t wait to see the back of …. However – at the same time – how can it be getting into Autumn and Winter already? As a parent of a…
Making marketing easier using systems What’s your system? I’ll be honest – today is the first day in at least a week that I have been able to work properly. Somehow, I managed to come down with a virus. No, not THAT virus – but one that reminded me that it’s tough to be a business owner…
What’s your perspective? Are you looking backward or forward? Let’s be blunt – there is no end to the uncertainty at the moment. It is still hard to see when things will change – and in what way. Hopefully we’re all still taking those deep breaths. It’s human nature to base a lot of decisions…
Many of you know about the beginnings of my marketing business. I left my corporate job doing Marketing for Apple to have my baby boy, and then had a long distance move from the UK to Colorado. So much change in just a couple of years. And then there was the change from employee to…