Staring down the end of 2020 Less than 100 days to go… It seems to be true that 2020 is a year that most of us can’t wait to see the back of …. However – at the same time – how can it be getting into Autumn and Winter already? As a parent of a…
Making marketing easier using systems What’s your system? I’ll be honest – today is the first day in at least a week that I have been able to work properly. Somehow, I managed to come down with a virus. No, not THAT virus – but one that reminded me that it’s tough to be a business owner…
These last two weeks* have been all about the PIVOT – everyone is trying to focus on how to change things up and make things work to survive the current situation. In the marketing pivot sessions I have run, and in conversations with small businesses in general, I am struck more and more that this situation is taking…
Community – rising up together My day yesterday was bookended with Chamber of Commerce and Business Association meetings – all now virtual of course – and I was struck by some of the stories I heard of community pulling together. Times are definitely tough but there is a feeling of a return to local grassroots community…