I’ve been reflecting that the usual ‘recharge and reset” possibilities have been very different for us this year. Small business owners in particular have found it hard to step back from their business, or have been obliged to in a way that they did not anticipate or want. We need to recharge and…
A conversation I have been having recently with small businesses, is how to demonstrate a genuine and authentic business identity and values, while balancing the needs of ideal customers. I often start with a brainstorming of words and phrases that truly represent the business. This can give lots of inspiration and guidance for your voice and…
I am still feeling the glow after a great hybrid workshop on “Social Media for the Anti-Social” last week. That’s hybrid as in – some people online, and a limited number of people in person! I have been making presentations online for the last year and a bit and I had forgotten how energizing…